Discover the Future of Business Automation with Agentforce
The AI Agent: Your Next Superstar Team Member
Save the date for our 12th Annual Salesforce Conference!
26
MARCH, 2 PM
Sofia
28
MARCH, 9 AM
Bucharest
In this era of growing digital innovation, we are launching a transformative exploration of how AI is redefining the way businesses operate. Our conference focuses on Salesforce’s groundbreaking Agentforce technology. Agentforce is the ultimate autonomous assistant, empowering businesses to enhance customer experiences, streamline operations, and elevate employee productivity.
Join us to explore Agentforce in action and learn how it can become your next superstar team member.
WHY JOIN
Explore the world of innovation with the latest technology and trends in the Artificial intelligence. We can't wait to share with you exciting news and updates about Salesforce!
Mark your calendars for our conference at
March 26 at Hilton, Sofia and
March 28 at NORD Events Center, Bucharest.
Ready to be part of it? Reserve your spot!
* Working languages: Bulgarian/Romanian and English.
We are Your Right Partner in Innovation!
Join us to:
HOST
SPEAKERS
WHAT TO EXPECT
Keynote by Salesforce Executives
- Gain insights from top Salesforce leaders on their vision to empower one billion agents with AI by the end of 2025.
Next Consult Leadership Insights
- Hear from industry experts at Next Consult about their strategies for implementing Agentforce across industries.
Explore Real-World Applications of AgentForce:
- From customer support to e-commerce, sales, and marketing.
- Learn practical tips to save time, boost efficiency, and cut costs.
Integrating MuleSoft with AgentForce:
- Ensure seamless aggregation of diverse data sets.
- Improve data accuracy and utility across your business systems.
Utilizing Tableau with AgentForce:
- Transforms data into vivid, actionable visualizations.
- Enables precise adjustments to marketing strategies and operational enhancements.
Networking Opportunities
- Connect with the Salesforce community across Central and Eastern Europe (CEE), and share ideas with business leaders, innovators, and peers.
When and Where
Bulgaria
March 26 | HILTON, SOFIA
Located in the heart of Sofia, Hilton Sofia is situated at the South Park entrance and opposite the National Palace of Culture.


Romania
March 28 | NORD Events Center, OPUS Conference Room, BUCHAREST
Discover one of the best locations in Romania's capital city: NORD Events Center. We welcome you to one of the trendiest areas in Bucharest.
AGENDA
Bulgaria
14:00 - 14:30 | Registration, Coffee & Welcome
Guests are welcome to register and settle in before the event begins, coffee and drinks.
14:30 - 14:35 | Opening Remarks
Opening Video & Orlin Pavlov Introduction
14:35 - 14:55 | Welcome Speech
On stage: Salesforce Leaders & Orlin Dochev, Founder | Next Consult
14:55 - 15:25 | Marketing Cloud - How to grow customer relationships with agentic marketing
Оn stage: Alexandru Ursu | Salesforce
15:25 - 16:00 | Sales Agents - Revolutionizing Sales Operations with Agentforce
Оn stage: Maxim Kolev | Next Consult
16:00 - 16:30 | Break & Networking
A short break for coffee, sweets and networking.
16:30 - 16:45 | AI-Powered Growth: Redefining Marketing & Sales in the Digital Era
Оn stage: Nikolay Sabev | Paynetics
& Nikolay Ivanov | Next Consult
& Nikolay Ivanov | Next Consult
16:45 - 17:05 | Service Agents - Transforming Service Operations with AgentForce
Оn stage: Paulo Jorge Fernandes | Salesforce
17:05 - 17:25 | Redefining the Future of Analytics with AI
Оn stage: Irina Mateescu | Tableau by Salesforce
17:25 - 17:40 | The Digital Skills of the Future: Are Students Ready?
On stage: Trayan Trayanov & Todor Breshkov | Teach for Bulgaria
17:40 - 18:00 | Closing Remarks
On stage: Orlin Dochev, Founder | Next Consult
18:00 - 18:30 | Networking & Break
Wine & Appetizers
18:30 - onwards | VIP Cocktail *
Celebrating 15 years Next Consult with special entertainment program.
* Invitation only
* Invitation only
Romania
09:00 - 09:30 | Welcoming the participants
Caffeine Infusion & Sweets
09:30 - 09:40 | From Data to Decisions with Agentforce: Uniting Humans, AI, and Data for Ultimate Business Success
On stage: Liviu Carcia & Alexandru Savencu | Next Consult Romania
09:40 - 09:50 | Are you ready for Agentforce? Smarter AI, Better Business!
On stage: Cristian Nedelcu | Salesforce
09:50 - 10:10 | Marketing & Sales: How to grow customer relationships with Agentforce
On stage: Alexandru Ursu | Salesforce
10:10 - 10:30 | Service Agents: How to grow customer relationships with Agentforce
On stage: Paulo Jorge Fernandes | Salesforce
10:30 - 10:50 | The Impact and Benefits of Salesforce CRM in Generali Romania
On stage: Ionut Gabroveanu | Generali
10:50 - 11:20 | Coffee Break and Networking
11:20 - 11:40 | Tableau Next: Agentic Analytics for insights in the flow of work
On stage: Irina Mateescu | Tableau by Salesforce
11:40 - 12:00 | The secrets behind Freshful by eMAG’s Customer Excellence
On stage: Marius Costin | Freshful by eMAG
12:00 - 12:20 | MuleSoft - Connect, Automate, and Scale AI-Powered Experiences
On stage: Igor Babitsch | Mulesoft
12:20 - 13:00 | Lunch - Network, Communicate, Energize!